Olivia Rodrigo tickets went on sale, then all hell broke loose. ‘It’s brutal out here’
Tickets for Olivia Rodrigo’s highly anticipated “Sour Tour” officially went on sale Friday, Dec. 10, but many were left empty-handed as the market was flooded with eager buyers. Her tour is set to begin in April in San Francisco, and she will headline concerts in more than 40 cities throughout North America and Europe. Instead of hitting arenas or stadiums, Rodrigo will tour in ballrooms, theaters and other smaller music venues. So tickets were few for the countless fans who have been waiting months for Rodrigo’s debut headlining tour. There was a verified fan registration for her North American tour dates through Ticketmaster, meaning fans could sign up for what is essentially a lottery to purchase tickets. Fans learned Thursday night whether they were selected to participate in the sale. By the time tickets went on sale Friday at 10 a.m., many fans were left in the dust. Some people showed images of thousands of people ahead of them in online queues.
People not chosen in the verified fan registration were unable to get tickets, and even some who received a registration code could not get tickets in time. Some venues sold out within minutes, and within a couple of hours the entire tour had sold out. “Trying to get Olivia Rodrigo tickets was like being in the Hunger Games,” one Twitter user said. “God it’s brutal out here.”
olivia, i love you dearly but i’m bawling my eyes out in school atm. i had ONE person in front of me before buying tickets, the site crashed and now there are thousands. im not okay at all. #OliviaRodrigo #SOURTOUR — anika (@scholtenanika) December 10, 2021
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